| 1994: |
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Company is formed under the name Stella Interactive. Founded by
Dick Beedon, the company developed 6 interactive CD-ROM products,
outlining the football history for the following schools: Notre Dame,
Michigan, Ohio State, Florida State, USC and Penn State. |
1995: |
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In December, made the strategic decision to move to an
Internet-based business model, delivering sports information on a
university basis through an "Official Athletic Site." |
1996: |
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Company changed its name to University Netcasting Inc. in
August |
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Investors who helped re-launch the business included the
Collegiate Licensing Company (CLC), as well as iXL Enterprises. |
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First university contract with Cal-Berkeley was signed in June. |
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The first Official Athletic Site, built for the University of
Southern California (www.usctrojans.com), was launched on August 1. |
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University Netcasting launched six Official Athletic Sites in
the fall of 1996: Notre Dame, Cal-Berkeley, USC, Arizona, Maryland and
Texas Tech. |
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For the year, the FANSonly Network served 1,927,143 page views. |
1997: |
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At the beginning of the 1997-98 academic year, the network had
grown to 28 properties. |
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FANSonly.com was launched as a destination for college sports
fans as well as a marketing platform to promote the Official Athletic
Site network. |
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University Netcasting executes the GTE Road Trip, an integrated
online/offline program. Lycos also promoted the 12-stop tour, featuring
FANSonly Network schools. |
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University Netcasting enters into an agreement with Bradley
Specialty Retailing for development of an online store initiative. |
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In November, University Netcasting's proprietary, internal
publishing system, called Netitor, was launched for internal production
use. |
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For the year, the FANSonly Network served 38,221,656 page views. |
1998: |
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FANSonly establishes the marketing manager position, providing a
day-to-day business contact for network partners. |
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In April, USC became the first university to use Netitor to post
content directly onto its Official Athletic Site. |
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In July, FANSonly announces a marketing partnership with CBS
Sportsline on behalf of network properties. |
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At the beginning of the 1998-99 academic year, the network had
grown to 43 properties. |
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San Diego State becomes the first network partner to agree to
pay FANSonly an annual production fee in addition to the revenue sharing
model. |
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In September, initial user registration data base was launched
to track individual user information. |
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In October, University Netcasting launches its first online
merchandise store under its current "FANStore" model, partnering with
the Double T Shop at Texas Tech. |
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For the year, the FANSonly Network served 99,586,645 page views. |
1999: |
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On June 18, University Netcasting Inc. officially merges with
Student Advantage Inc. The FANSonly Network becomes an operating
division of Student Advantage Inc. |
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At the beginning of the 1999-2000 academic year, the network had
grown to 62 properties. |
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FANSonly establishes a relationship with ESPN.com to provide
exposure for its properties. As part of that arrangement, FANSonly
begins providing live game audio services to its partners. |
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FANSonly established a relationship with Microsoft Windows Media
Player, providing a no-cost solution for audio and video encoding to
complement Official Athletic Site content. |
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For the year, the FANSonly Network served 204,625,141 page
views. |
2000: |
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FANSonly launches first hosted online auction program with the
University of Miami in April. |
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At the beginning of the 2000-01 academic year, the network had
grown to 79 properties. |
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FANSonly introduces school-specific email newsletter product,
delivered in multiple formats with the ability to track user information
and click-thru statistics. |
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FANSlive, a proprietary interface featuring real-time data from
the official statistics computers at various game locations, was
introduced for the football season. |
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FANSeats, an online ticketing program utilizing the FANSonly
e-commerce engine, was launched in August at two network partners -
Lafayette and Toledo. |
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For the year, the FANSonly Network served 401,234,340 page
views. |
2001: |
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FANSonly partners with CampRegister.com to launch FANScamps, an
online sports camp registration and management system. |
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In May, the FANSonly Network served its 1 billionth page view
to consumers. |
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At the beginning of the 2001-02 academic year, the network had
grown to 121 properties. |
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In August, the Netitor publishing system posts its 500,000th
document. |
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FANSonly announces agreement with Yahoo! to provide marketing
distribution and streaming services to the FANSonly Network partners. |
2002: |
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U-Wire, the exclusive syndication partner for more than 600
campus newspapers and owned by Student Advantage Inc., is moved to the
FANSonly Network division. |
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FANSonly announces it is rebranding its business to the Official
College Sports Network (OCSN). |
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OCSN announces the offering of OAS Basic, an Official Athletic
Site management and hosting solution designed for the majority of NCAA
member institution athletic departments. |
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Adelphi University becomes the first partner under the OAS Basic model. |
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At the beginning of the 2002-03 academic year, the network had grown to 136 properties. |
